Pronounced Fry-Ahh, the name comes from a Scandinavian Goddess, but basically they chose it becuase it sounds cool.
Freyja is Fernie's fresh new clothing boutique. The concept is "west coast chic" meets "rustic Rocky Mountains" with a lil hip hop flavour. Reflecting the casual cool lifestyle of the town in a "look" and creating a truly unique shopping experience for locals and visitors, Freyja offers classic and trendy looks with a price range for everyone. "Fashion is fun and it makes people feel good and if I can provide that to my customers, then I feel like I have the best job in the world in the best city in the world", says owner and concept designer Chantel Souliere. "People want fashion and function and pieces that compliment their personal style, that's what we are all about down here".
Check out Freyja for Canadian designers like Mimi&Marge, Twice Shy 100% Organic Fashion, and other lines like Kensie Girl, Box Fresh, Gentle Fawn, Cheap Monday, American Apparel and RJ Hammer.